https://pmc.ncbi.nlm.nih.gov/articles/PMC9779249/
https://pmc.ncbi.nlm.nih.gov/articles/PMC9779249/
PMC.NCBI.NLM.NIH.GOV
The Impact of Social Media Marketing on Consumer Engagement in Sustainable Consumption: A Systematic Literature Review
Social media have progressed drastically in building successful consumer engagement both in brand building and sustainable consumption. This paper is a review of the articles concerning the influence of social media marketing on consumer engagement ...
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