The document discusses SMARTA objectives, which provide a framework for goal setting. SMARTA stands for Specific, Measurable, Achievable, Relevant, Timed, and Agreed. The document provides examples of well-formulated SMARTA objectives and common mistakes to avoid, such as lacking specificity, measurability, achievability, relevance, timeline, or agreement. Effective SMARTA objectives are clearly defined, can be measured, are realistic yet ambitious, link to organizational strategy, have deadlines, and are agreed upon.